HensonConsulting_PR_Chicago_PREBrands

HensonConsulting_PR_Chicago_PREBrands

Challenge

Introduce Chicago-based company, PRE Brands, and its new line of 100 percent grass fed beef to generate consumer awareness and, ultimately, drive product sales.

Results

Garnered more than 20.7 million impressions with notable placements including the Chicago Tribune, USA Today, Crain’s Chicago Business, Inc., Supermarket News and Progressive Grocer, among others.
Generated a feature story on the front page of the Chicago Tribune Business Section
Capitalized on celebrity comedian, Jim Gaffigan’s, love for meat and secured an organic Instagram and Twitter post reaching more than 2.7 million social media followers

HensonConsulting_PR_Chicago_PREBrands