Allstate Many Hands, Many Thanks E-Album
Online Marketing Campaign

Throughout 2008, The Allstate Company dedicated time and resources through its public social responsibility efforts to help make a difference in the lives of individuals in need across the U.S. Allstate employees contributed to these efforts through volunteerism and personal financial contributions.
 
HC created an end of the year “Thank You” E-Album that highlighted the company’s many programs and efforts. Titled “Many Hands, Many Thanks”, HC worked closely with its digital partner Rule 29 to write and design a highly visual and compelling E-Album that was distributed to all Allstate employees and agents – thanking them for their hard work and dedication in 2008. The album featured creative copy and photos of Allstate employees volunteering and celebrity spokespersons involved in many of the company’s campaigns.